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  • Writer's picturePierre Brzustowski

"Is your company future-proofed?" - New organization and management models

Updated: Sep 1, 2023

In a rapidly evolving world, marked by technological advances and rapidly changing customer expectations, companies need to rethink their organization and management models to reinforce their leadership. Neither employees with copy-and-paste profiles, hired from competitors, nor traditional hierarchical structures are up to today's challenges. To thrive in a constantly changing environment, organizations need to adopt new models that foster adaptability, innovation, and team empowerment.


1. Evolve at the speed of technology and customers


New economic realities require companies to adapt and evolve as quickly as technologies and customers' expectations of new developments. Traditional models, characterized by slow decision-making processes and organizational rigidity, have become obsolete. It is essential to create a culture of continuous learning and agility to enable employees to adapt quickly to change and seize opportunities as they arise.


2. Proactively and fearlessly develop people skills


Rather than reacting passively, or even resisting inevitable change to meet new business needs and objectives, employees need to be encouraged to proactively take on new responsibilities. This requires for benevolent management, as well as training and professional development programs. Employees must be able to acquire the skills they need to keep pace with changes in their professions and sectors.


3. Leverage the collective for emulation and innovation


Fostering collaboration and emulation within teams unleashes creativity and encourages innovation. Companies need to create an environment conducive to communication and the exchange of ideas, where every employee feels encouraged to contribute and make their own unique contribution. Companies therefore need to find the right balance between face-to-face meetings and remote interaction between teams located as close as possible to the market.


4. Empowering small teams


Instead of relying on pyramidal structures, companies need to focus on smaller, autonomous teams, closer to the field. This encourages rapid execution, agile decision-making, and innovation. Team members need to be empowered and given the authority to take initiative and act quickly.


5. Encourage initiative and creativity


Companies need to promote a culture where initiative is encouraged and valued. Employees must feel confident to propose new ideas and experiment with new approaches, even if this means making mistakes or failing. Innovation is most often born of a willingness to think outside the box, test new ideas and take risks.


6. Collaborate with the ecosystem


Companies must not operate in isolation. They need to take advantage of their ecosystem, working closely with suppliers, partners, and service providers. This openness enables them to benefit from outside-in ideas and complementary expertise, to confront their certainties with alternative points of view, and to seize new opportunities for growth.


7. Benchmark to guarantee efficiency and agility


Never forget that the competition is also evolving: yesterday's start-ups can become game-changer in just a few years. Companies need to remain vigilant and provide regular innovative solutions. To do this, it's essential not to be satisfied with the status quo, for example by benchmarking against competitors and industry best practices. Keep in mind also that B2C practices quickly become B2B norms, take the examples of Apple impact on computing industry or Amazon prime services on B2B supply chains. Systematic benchmarking helps measure competitive gaps, challenge complexity and processes, and enhance agility.



In a constantly changing world, new organizational and management models are essential to ensure the sustainability and success of companies. By promoting agility, innovation, initiative and collaboration, organizations can adapt quickly to change and stand out from the competition. It's important to stay one step ahead, while capitalizing on the strengths accumulated over time. It's up to everyone to transform the challenges of continuous evolution into opportunities for positive change, growth and lasting success. The role of management is crucial in encouraging, stimulating, giving perspective, and meaning, and setting a medium-term course.


The Impact 4 Business partners, with their dual experience in leading strategy consulting firms and as operational executives, are ready to support your journey to getting future-proofed.

To find out more, please contact us: contact@i4b-partners.com


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Impact 4 Business is a collective of partners who provide company executives with the ability to multiply their resources. Our team members all have over 25 years' experience and combine a strong background in strategy consulting (McKinsey, BCG, Bain, Kearney, Oliver Wyman...) and operational leadership (CEO, BU Director, Executive Committee members). Our aim is to "Get your teams up and running like an Executive, while structuring the project like a Consultant". Tailored to your needs, our engagements combine consulting, interim management, and mentoring.

To find out more: www.i4b-partners.com




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